ANA Workshop #71

THE MILLENNIAL MIND: YOUR STAFF, VOLUNTEERS & DONORS

DATE: Wednesday, December 7, 2016
TIME:  Check In   9:00am  |  Workshop   9:30am – 11:30am
LOCATION: Big Brothers Big Sisters of Central AZ
4745 N. 7th Street, Suite 210, Phoenix, AZ  85014
COST: $39 per person

The Millennial Generation now accounts for 1 in 3 American workers.  They are vastly different from other generations causing the rest of society to think about different approaches.  Learn what this strong market is thinking about, motivated by and searching for when it comes to the nonprofit sector.  Learn about communication techniques and actions that will connect you to this enormous and unique generation.  Millennials are your staff members, clients, leaders, board members, volunteers and donors.  If you don’t know what engages them to philanthropy, then you might just be missing a major demographic.
CLICK HERE TO REGISTER!

 

ANA Workshop #72

PREPARING FOR A SPONSORSHIP ASK

DATE: Tuesday, December 13, 2016
TIME:  Check-In  9:00am  |  Workshop  9:30am – 11:30am
LOCATION: Foundation For Senior Living
1201 E. Thomas Road, Phoenix, AZ 85014
COST: $39 per person

It seems like corporate sponsorships are the way to attain large scale funding.  But are they really?  Individuals contribute 72% while corporations contribute approximately 5% in America.  So why do we think that major funding comes from the corporate sector?  Why and where do corporate sponsors come from and how nonprofits leverage their role in the marketplace?  Learn about marketing strategies, sponsorship decks, where the corporate decisions are made and how to build relationships.  Understanding how sponsorships work and what corporations get excited about when it comes to event sponsorships is critical.  Get new strategies that will increase your success rate when going to corporations and individuals for your next sponsorship ask.
CLICK HERE TO REGISTER!

 

ANA Workshop #73

HOW TO WRITE A PRESS RELEASE

DATE: Thursday, December 15, 2016
TIME:  Check-In  9:00am  |  Workshop  9:30am – 11:30am
LOCATION: Blue Cross Blue Shield Administration Building 1
8220 N. 23rd Avenue, Phoenix, AZ  85021
COST: $39 per person

Is the press release dead?   No, it has become more powerful than ever.  Learn how to connect with the media to promote your organization.  Develop a standardized process for telling your story.  What is the difference between a media alert, press release, pre-coverage and post-coverage?  Do you have B-roll? Learn how the media determines which story is filed and which story goes straight into the circular file!  Learn how to systemize your press releases for maximum results and impact.  This workshop is designed to assist development, marketing and communications staff in crafting press releases that communicate your mission to the media as well as stakeholders.  Learn how to start your own Leadership List which allows you to communicate with impactors as well.
CLICK HERE TO REGISTER!